Drawing on survey data, interviews, and behavioral research, the report highlights the financial, emotional, and workplace impacts of caregiving and identifies key gaps in how employers, financial service providers, and other organizations currently support future caregivers. It offers practical insights into how products, benefits, and communications can be designed to be more relevant, motivating, and equitable for those likely to take on caregiving roles in the future.
This report is intended as a tool for employers and financial service providers seeking to strengthen financial readiness, promote workforce stability, and advance financial equity for future caregivers.
The generous support of The Prudential Foundation made this work possible. All results, interpretations, and conclusions expressed are those of the authors alone and do not necessarily represent the views of Prudential Financial or The Prudential Foundation.





