SaveYourRefund 2016

Categories: Emergency SavingsGamificationPrize-Linked SavingsTax Time

The SaveYourRefund campaign had another successful tax season in 2016. SaveYourRefund, in its 4th year, is a national campaign encouraging savings at tax time, when households making less than $50,000 claim $100 billion in federal tax refunds. The campaign creates a fun and rewarding experience to inspire Americans to use the moment of claiming a refund as an opportunity to save.

“This is the second year that I split my refund with Save Your Refund and it has made my savings for my daughter a lot easier.”

“The free tax program through FPP and United Way helped me get out of the paycheck to paycheck mode and now I have some extra money in my savings account. The free tax program actually provided me with the biggest return I have ever received.”

  • The chance at a cash prize is a motivating factor in saving money.
  • Savings Bonds are an appealing saving option for tax filers.
  • 37% of entrants had not planned on saving going into the filing process.
  • $94,000 in US Savings Bonds were purchased by SaveYourRefund entrants.